Inflation: The Unseen Force Shaping Our Lives – Kavan Choksi


Inflation is a phenomenon that transcends mere economics. It is an unseen force that quietly shapes our lives, influencing our behavior, aspirations, and the very fabric of our society. In this article, we will explore the often-overlooked aspects of inflation, delving into its profound societal impacts, its role as a catalyst for innovation, and the evolving dynamics of this complex economic phenomenon. Here is what experts like Kavan Choksi have to say.

The Societal Impact

Inflation is not just about rising prices; it has deep societal implications:

  1. Income Disparity: Inflation has the potential to exacerbate income inequality. Those with substantial assets, investments, and marketable skills often fare better in inflationary environments, while individuals with limited resources or fixed incomes find it increasingly challenging to keep pace with rising costs. This disparity can lead to social unrest and economic divisions.
  1. Social Mobility: Inflation can act as a barrier to upward social mobility. For many, the dream of a better life, homeownership, or sending their children to college becomes increasingly elusive as the cost of living rises. Inflation can lock people into cycles of financial struggle, hindering their ability to achieve their aspirations.
  1. Changing Consumption Patterns: Inflation can alter consumer behavior. People may shift their preferences from quality to affordability, impacting businesses and industries. Additionally, inflation can encourage short-term consumption over long-term savings, as individuals seek to spend money now before its value erodes further.

Innovation and Adaptation

Inflation is not always detrimental; it can act as a catalyst for innovation and adaptation:

  1. Technological Advancements: Inflation pressures can incentivize businesses to adopt cost-saving technologies and streamline operations. In doing so, they not only survive but often thrive, contributing to technological advancements and increased productivity.
  1. Entrepreneurship: Rising costs can inspire entrepreneurial individuals to identify gaps in the market and create innovative solutions. Startups and small businesses often emerge during inflationary periods, fostering competition and economic growth.
  1. Investment Opportunities: Savvy investors can capitalize on inflation by investing in assets that historically retain or increase in value during inflationary times. This includes real estate, commodities, and certain stocks.

Evolving Dynamics

Inflation is not a static force; its dynamics have evolved over time:

  1. Globalization: In the era of globalization, inflation is no longer solely influenced by domestic factors. International supply chains, trade agreements, and exchange rates play a significant role in determining a nation’s inflation rate.
  1. Central Bank Strategies: Central banks have refined their strategies for managing inflation. Inflation targeting has become a common approach, with central banks adjusting interest rates and monetary policy to keep inflation within a target range.
  1. Digital Disruption: The rise of digital currencies and financial technology has introduced new dynamics into the inflation landscape. Cryptocurrencies, like Bitcoin, are often seen as a hedge against inflation, offering an alternative store of value.


Inflation is not a straightforward economic concept; it is a multifaceted force that shapes our societies, our behavior, and our future. It is both a challenge and an opportunity. While it can exacerbate income inequality and disrupt lives, it can also foster innovation and drive progress. Understanding the complex interplay between inflation and society is essential for individuals and policymakers alike. It is a reminder that the unseen force of inflation is a powerful factor in our ever-evolving world.